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    Small Car Sales Waning, But They Remain Important For First-Time Buyers

Small Car Sales Waning, But They Remain Important For First-Time Buyers

The entry-level models can help make lifelong customers.
By |April 20th, 2018|Article Type, Business, Chevrolet, Cruze, Market, News, North America, Report, Sales, Sonic, Strategy, USA|Comments Off on Small Car Sales Waning, But They Remain Important For First-Time Buyers|
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    Where Ex-Cadillac President Johan de Nysschen Went Right, And Where He Potentially Went Wrong

Where Ex-Cadillac President Johan de Nysschen Went Right, And Where He Potentially Went Wrong

The de Nysschen vision for Cadillac wasn't speedy enough for General Motors.
By |April 19th, 2018|Analysis, Article Type, Business, Cadillac, Featured, Johan de Nysschen, News, People, Strategy|Comments Off on Where Ex-Cadillac President Johan de Nysschen Went Right, And Where He Potentially Went Wrong|
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    Cadillac Treating Book Car-Subscription Service Like A Start-Up

Cadillac Treating Book Car-Subscription Service Like A Start-Up

The viability of the service remains to be seen.
By |April 18th, 2018|Article Type, Book By Cadillac, Business, Cadillac, News, Report, Strategy|Comments Off on Cadillac Treating Book Car-Subscription Service Like A Start-Up|

GM’s Mark Reuss Says US Needs More Engineers

In order to cement its resilience over Silicon Valley, Reuss says more engineers and curriculum changes are needed.
By |April 16th, 2018|Article Type, Business, Mark Reuss, Market, News, North America, People, Report, Strategy, USA|Comments Off on GM’s Mark Reuss Says US Needs More Engineers|
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    Chevrolet: Relaxed Emission Standards Won’t Shift Strategy

Chevrolet: Relaxed Emission Standards Won’t Shift Strategy

General Motors lobbied for less strict emission standards last year, but it will largely stay the course.
By |April 12th, 2018|Article Type, Business, Chevrolet, Fuel Economy, Government, Green, News, Pollution, Report, Strategy|Comments Off on Chevrolet: Relaxed Emission Standards Won’t Shift Strategy|

Buick Thinks Encore Buyers Will Jump To Envision

With a lower price of entry, Buick wants to turn Encore buyers into Envision owners.
By |April 12th, 2018|Article Type, Buick, Business, Encore, Envision, News, Report, Strategy|Comments Off on Buick Thinks Encore Buyers Will Jump To Envision|
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    GM Says It Will Continue To Invest In Internal-Combustion Engine Alongside Alternative Powertrains

GM Says It Will Continue To Invest In Internal-Combustion Engine Alongside Alternative Powertrains

The internal-combustion engine isn't going anywhere at GM.
By |April 11th, 2018|Article Type, Business, Electric, Fuel Cell, News, Powertrain, Report, Strategy|Comments Off on GM Says It Will Continue To Invest In Internal-Combustion Engine Alongside Alternative Powertrains|

Cadillac Sees Electrification As A Major Opportunity

The rules aren't written on electrified and electric cars, and Cadillac wants to take advantage of that.
By |April 3rd, 2018|Article Type, Business, Cadillac, Electrification, Future product, Green, News, Report, Strategy|Comments Off on Cadillac Sees Electrification As A Major Opportunity|

2019 Cadillac XT4: A Play To Court Youngsters To The Brand

The XT4 will attempt to court new affluent buyers.
By |March 28th, 2018|Article Type, Business, Cadillac, Future product, News, Report, Strategy, XT4|Comments Off on 2019 Cadillac XT4: A Play To Court Youngsters To The Brand|
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    Buick Sits In A Comfortable State As It Continues To Re-Brand

Buick Sits In A Comfortable State As It Continues To Re-Brand

Buick volume is good, average buyer age is declining and there's a whole portfolio of new product at dealers' disposal.
By |March 23rd, 2018|Article Type, Buick, Business, News, People, Phil Brooks, Report, Strategy|Comments Off on Buick Sits In A Comfortable State As It Continues To Re-Brand|
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