Call Us Today! (866) 278-0758|sales@dealertrades.net
  • Permalink Gallery

    Relive The 2019 Chevrolet Silverado Reveal At NAIAS 2018: Video

Relive The 2019 Chevrolet Silverado Reveal At NAIAS 2018: Video

In case you missed the 2019 Chevy Silverado's big reveal in Detroit this month.
By |January 29th, 2018|Advertising, Alan Batey, Auto shows, Business, Car Culture, Chevrolet, Fun Stuff, Mark Reuss, Marketing, News, North American International Auto Show, People, Perceptions, Presentation, Silverado, Video|Comments Off on Relive The 2019 Chevrolet Silverado Reveal At NAIAS 2018: Video|
  • Permalink Gallery

    Chevrolet US Marketing VP Opens Up About The Magic Of The ‘Real People’ Ads

Chevrolet US Marketing VP Opens Up About The Magic Of The ‘Real People’ Ads

Chevrolet's Vice President of US Marketing talks about the "Real People" campaign, and why it's not going anywhere soon.
By |May 2nd, 2017|Advertising, Article Type, Business, Campaign, Chevrolet, Market, Marketing, News, North America, Paul Edwards, People, Perceptions, USA|Comments Off on Chevrolet US Marketing VP Opens Up About The Magic Of The ‘Real People’ Ads|

Cadillac Rides Its Heritage To Success In Chinese Showrooms

In China, the Cadillac name stands for prestige, exclusivity, and celebrity. Leveraging those associations is key to the marque's success there.
  • Permalink Gallery

    Cadillac Proclaims Its Pioneering Roots In 89th Oscars Debut Ad: Video

Cadillac Proclaims Its Pioneering Roots In 89th Oscars Debut Ad: Video

Cadillac doubles down on nostalgia but looks forward.
By |February 23rd, 2017|Advertising, Article Type, Branding, Business, Cadillac, Campaign, Featured, From GM, Marketing, News, Perceptions, Video|Comments Off on Cadillac Proclaims Its Pioneering Roots In 89th Oscars Debut Ad: Video|

GM Dealers Taking On More Loaner Vehicles

General Motors has expanded their Courtesy Transportation Program to get more dealership customers into GM loaner vehicles - and away from other marques.
  • Permalink Gallery

    How Do Mary Kay’s Pink Cadillacs Jibe With The Brand’s Marketing?

How Do Mary Kay’s Pink Cadillacs Jibe With The Brand’s Marketing?

45 years after the first "Mountain Laurel" blush-hued Cadillacs, the pink Caddy remains an icon.
By |December 11th, 2014|Accessories and Aftermarket, Branding, Business, Cadillac, Color Changes, CTS, Fun Stuff, Giveaway, Marketing, New Audience, News, Non-Production, Online, Perceptions, Production, Show Car, Social Media, Special vehicles|Comments Off on How Do Mary Kay’s Pink Cadillacs Jibe With The Brand’s Marketing?|

The Motley Fool On Cadillac’s Marketing Outlook

A financial insider's take on the road ahead of Cadillac. Yeah, well, that's just, like, your opinion, man.

10 Important Things About The US-Spec Chevrolet Trax

Chevrolet invited us to drive the US-market 2015 Trax in San Diego, California. Here are 10 things you need to know.
By |December 9th, 2014|Business, Chevrolet, Featured, First Drive, GMA Special, Marketing, New Audience, News, Online, Perceptions, Review, Social Media, Trax|Comments Off on 10 Important Things About The US-Spec Chevrolet Trax|

Cadillac Experience Kicks Off In Germany

Cadillac is having a party in Berlin, and you're invited!
  • Permalink Gallery

    GM Hosts ‘Best In The Middle East’ Competition For Auto Technicians

GM Hosts ‘Best In The Middle East’ Competition For Auto Technicians

We ask: 'Why not host anything like that here in America?'
By |November 28th, 2014|Business, Contest, Customer Satisfaction, Customer Service, Demonstration, Fun Stuff, Maintenance, Market, Marketing, Middle East, New GM, News, Perceptions, PR, Record, Service, United Arab Emirates|Comments Off on GM Hosts ‘Best In The Middle East’ Competition For Auto Technicians|