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What If GM Launched A New Brand For Electric Vehicles?

Would a fresh start help The General compete?

2020 GMC Acadia Refresh Announced For Mexico

GM says that the refreshed model should arrive in Mexico in the beginning of November.
By |October 17th, 2019|Acadia, Acadia AT4, Acadia Denali, Article Type, Business, GMC, Launch, Market, Marketing, Mexico, News, North America|Comments Off on 2020 GMC Acadia Refresh Announced For Mexico|

Lincoln Uses Names To Create ‘Emotional Connection’ As Cadillac Sticks To Alphanumerics

Highlighting the differences between the strategies of both luxury brands.
By |October 5th, 2019|Article Type, Branding, Business, Cadillac, Competition, Lincoln, Market Research, Marketing, News, Strategy|Comments Off on Lincoln Uses Names To Create ‘Emotional Connection’ As Cadillac Sticks To Alphanumerics|

GM Thailand Recruits Actor To Help Push New 2020 Chevrolet Captiva

Alek Teeradetch Metawarayut is a Thai television drama actor.
By |October 4th, 2019|Advertising, Article Type, Asia, Branding, Buzz, Captiva, Chevrolet, Endorsement, Market, Marketing, News, Thailand|Comments Off on GM Thailand Recruits Actor To Help Push New 2020 Chevrolet Captiva|

GM Introduces All-New Chevrolet Onix In South America

The second-generation model arrives to redefine the segment.
By |September 15th, 2019|Announcement, Article Type, Brazil, Business, Chevrolet, Future product, Launch, Market, Marketing, News, Onix, Product Launch, South America|Comments Off on GM Introduces All-New Chevrolet Onix In South America|

GM Launches 2020 Chevrolet Cobalt In Brazil

A few noteworthy changes for the South American-market compact sedan.
By |September 12th, 2019|Article Type, Brazil, Business, Chevrolet, Cobalt - Gamma, Launch, Market, Marketing, News, South America|Comments Off on GM Launches 2020 Chevrolet Cobalt In Brazil|

Chevrolet Hangs A 2020 Corvette Stingray On The Wall At Little Caesar’s Arena

Gain a new perspective on the C8 Corvette.
By |September 11th, 2019|Advertising, Article Type, Branding, C8, C8 Stingray, Chevrolet, Corvette, Marketing, News, Sponsorship, Sports|Comments Off on Chevrolet Hangs A 2020 Corvette Stingray On The Wall At Little Caesar’s Arena|

Here Are The 2020 Corvette Advantages, According To Chevrolet

Nothing like the pride of a parent.
By |September 8th, 2019|Article Type, Business, C8, Chevrolet, Corvette, Exclusive, Future product, GMA Special, Marketing, Mid-engine Corvette, News|Comments Off on Here Are The 2020 Corvette Advantages, According To Chevrolet|

GM Launches 2020 Buick Verano Refresh In China

Better than ever, but still not coming to North America.
By |September 6th, 2019|Announcement, Article Type, Asia, Buick, Business, China, Featured, Future product, Launch, Market, Marketing, News, Update, Verano|Comments Off on GM Launches 2020 Buick Verano Refresh In China|

General Motors Appoints Deborah Wahl As Global Chief Marketing Officer

General Motors has not had a global CMO since 2012.
By |September 5th, 2019|Advertising, Article Type, Deborah Wahl, Executive Shuffle, Marketing, News, People|Comments Off on General Motors Appoints Deborah Wahl As Global Chief Marketing Officer|