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Holden Must Pull Local SUV Ad Following Controversy

The ad features a driver performing a driving stunt that didn't sit well with some viewers.
By |May 23rd, 2019|Advertising, Article Type, Australia, Business, Controversy, Holden, Market, Marketing, News, Oceania, Report, Video|Comments Off on Holden Must Pull Local SUV Ad Following Controversy|

Cadillac Gets New PR Agency As Brand Strategy Shifts

“The time is right to make a change," Cadillac says.
By |May 9th, 2019|Advertising, Agency, Article Type, Business, Cadillac, Marketing, News|Comments Off on Cadillac Gets New PR Agency As Brand Strategy Shifts|

GM Must Avoid Repeat Of Chevrolet Volt Marketing Missteps Going Forward

As hybrids and EVs take center stage, knowing how to market them is becoming crucial.
By |May 6th, 2019|Advertising, Article Type, Business, Chevrolet, Demand, Feedback, Marketing, News, Volt|Comments Off on GM Must Avoid Repeat Of Chevrolet Volt Marketing Missteps Going Forward|

New GM Video Shows Latest Concepts, Inspires Culture Of Wonder

The Roboglove, SURUS concept, Super Cruise, and the Cruise Automation's robo-taxi service make an appearance.

This Middle Eastern Camaro Ad Is Rather Entertaining: Video

A refreshing reminder that commercials don't have to be painstaking to watch.
By |April 14th, 2019|Ad Break, Advertising, Article Type, Business, Camaro, Chevrolet, From GM, Fun Stuff, GMA Special, Market, Marketing, Middle East, News, United Arab Emirates, Video|Comments Off on This Middle Eastern Camaro Ad Is Rather Entertaining: Video|

2019 Silverado Is The Official Truck Of Calloused Hands Ad: Video

Said in a different way, the Silverado is the "Official Truck of Real People."
By |April 7th, 2019|Ad Break, Advertising, Article Type, Business, Chevrolet, From GM, GMA Special, Marketing, News, Silverado, Video|Comments Off on 2019 Silverado Is The Official Truck Of Calloused Hands Ad: Video|

Watch Cadillac SUVs Star In The ‘Rise Above’ Ad: Video

The ad first aired during ABC’s coverage of the 91st Oscars award ceremony in February.
By |April 6th, 2019|Ad Break, Advertising, Article Type, Business, Cadillac, Escalade, From GM, GMA Special, Marketing, News, Video, XT4, XT5, XT6|Comments Off on Watch Cadillac SUVs Star In The ‘Rise Above’ Ad: Video|

GMC Sierra MultiPro Tailgate Makes Jaws Drop: Ad Break

The latest GMC MultiPro Tailgate ad.
By |April 5th, 2019|Ad Break, Advertising, Article Type, Business, Campaign, GMA Special, GMC, Marketing, MultiPro Tailgate, Sierra, Sierra 1500, Video|Comments Off on GMC Sierra MultiPro Tailgate Makes Jaws Drop: Ad Break|

Buick Flies Near-Perfect NCAA Bracket Owner To California To Watch UM Game

Where he got the news his bracket had fallen apart.
By |March 30th, 2019|Advertising, Branding, Buick, Marketing, NCAA Tournament, News, Sponsorship, Sports|Comments Off on Buick Flies Near-Perfect NCAA Bracket Owner To California To Watch UM Game|

Buick Flies Near-Perfect NCAA Bracket Owner To California To Watch UM Game

Where he got the news his bracket had fallen apart.
By |March 30th, 2019|Advertising, Branding, Buick, Marketing, NCAA Tournament, News, Sponsorship, Sports|Comments Off on Buick Flies Near-Perfect NCAA Bracket Owner To California To Watch UM Game|